Account Based Marketing

Gain market share and customer base information about the top Account Based Marketing software. Check out our list of Account Based Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies

91814

Companies

684

Movements

Categories related to Account Based Marketing

Top 5 Account Based Marketing technologies in 2023

Over 91,814 companies are using Account Based Marketing tools. Outbrain with 45.76% market share (42,012 customers), ZoomInfo with 24.52% market share (22,517 customers), Drift with 19.82% market share (18,201 customers),

Outbrain

45.76 %

Market Share

42012

Customers
ZoomInfo

24.52 %

Market Share

22517

Customers
Drift

19.82 %

Market Share

18201

Customers
Uberflip

3.55 %

Market Share

3256

Customers
PathFactory

0.97 %

Market Share

894

Customers
Others

5.37 %

Market Share

4934

Customers

Account Based Marketing Customers by Employee Size

The majority of Account Based Marketing category falls in the company size of 0 - 9 employees (20,292 companies), 20 - 49 employees (15,586 companies), 100 - 249 employees (7,923 companies).

Account Based Marketing Customers by Geography

Companies using Account Based Marketing technology software are majorly from the United States with 42,152 (72.93%), United Kingdom with 4,261 (7.37%), Canada with 2,756 (4.77%) customers respectively.

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Account Based Marketing Customers by Industry

Top industries that use Account Based Marketing for Professional Services (13,161), Technology (12,033), Media and Telecom (3,167).

Market Share for Top Account Based Marketing Technologies

Analyze the market share of popular Account Based Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share
1	Outbrain	42012	45.76 (%)
2	ZoomInfo	22517	24.52 (%)
3	Drift	18201	19.82 (%)
4	Uberflip	3256	3.55 (%)
5	PathFactory	894	0.97 (%)
6	Madison Logic	583	0.63 (%)
7	Terminus	551	0.60 (%)
8	Lead Liaison	522	0.57 (%)
9	Triblio	436	0.47 (%)
10	LeanData	360	0.39 (%)
11	ListenLoop	226	0.25 (%)
12	Jabmo	221	0.24 (%)
13	Bombora Company Surge	208	0.23 (%)
14	BrightFunnel	174	0.19 (%)
15	Engagio	164	0.18 (%)
16	LeadGenius	155	0.17 (%)
17	Kwanzoo	152	0.17 (%)
18	RollWorks	108	0.12 (%)
19	Opentopic	81	0.09 (%)
20	Full Circle Insights	78	0.08 (%)
21	ServiceSource	73	0.08 (%)
22	Callcap	59	0.06 (%)
23	Avention (OneSource)	58	0.06 (%)
24	Kapta	55	0.06 (%)
25	Pathful	48	0.05 (%)
26	Lattice Engines	42	0.05 (%)
27	FunnelEnvy	41	0.04 (%)
28	xiQ	40	0.04 (%)
29	TrueInfluence	40	0.04 (%)
30	Metadata.io	39	0.04 (%)
31	Radius	39	0.04 (%)
32	DemandWorks Media	36	0.04 (%)
33	Cintell	35	0.04 (%)
34	Leadbook Platform	31	0.03 (%)
35	ReachForce	31	0.03 (%)
36	Natify	30	0.03 (%)
37	DemandFarm	27	0.03 (%)
38	Salesify	27	0.03 (%)
39	Agent3	25	0.03 (%)
40	AdDaptive	20	0.02 (%)
41	ReadyContacts	18	0.02 (%)
42	Akoonu	15	0.02 (%)
43	Cyance	12	0.01 (%)
44	Intricately	12	0.01 (%)
45	DemandMatrix	11	0.01 (%)
46	DecisionLink	10	0.01 (%)
47	Fiind Inc	7	0.01 (%)
48	PureB2B	6	0.01 (%)
49	Leadiro	6	0.01 (%)
50	Mariana	5	0.01 (%)
51	ZoomInfo MarketingOS	4	0.00 (%)
52	ZenIQ	3	0.00 (%)
53	YesPath	3	0.00 (%)
54	LeadSift	3	0.00 (%)
55	AccountJoy	2	0.00 (%)
56	Endole Explorer	2	0.00 (%)

Technology	Market share
Outbrain	45.76 (%)
ZoomInfo	24.52 (%)
Drift	19.82 (%)
Uberflip	3.55 (%)
PathFactory	0.97 (%)
Madison Logic	0.63 (%)
Terminus	0.60 (%)
Lead Liaison	0.57 (%)
Triblio	0.47 (%)
LeanData	0.39 (%)
ListenLoop	0.25 (%)
Jabmo	0.24 (%)
Bombora Company Surge	0.23 (%)
BrightFunnel	0.19 (%)
Engagio	0.18 (%)
LeadGenius	0.17 (%)
Kwanzoo	0.17 (%)
RollWorks	0.12 (%)
Opentopic	0.09 (%)
Full Circle Insights	0.08 (%)
ServiceSource	0.08 (%)
Callcap	0.06 (%)
Avention (OneSource)	0.06 (%)
Kapta	0.06 (%)
Pathful	0.05 (%)
Lattice Engines	0.05 (%)
FunnelEnvy	0.04 (%)
xiQ	0.04 (%)
TrueInfluence	0.04 (%)
Metadata.io	0.04 (%)
Radius	0.04 (%)
DemandWorks Media	0.04 (%)
Cintell	0.04 (%)
Leadbook Platform	0.03 (%)
ReachForce	0.03 (%)
Natify	0.03 (%)
DemandFarm	0.03 (%)
Salesify	0.03 (%)
Agent3	0.03 (%)
AdDaptive	0.02 (%)
ReadyContacts	0.02 (%)
Akoonu	0.02 (%)
Cyance	0.01 (%)
Intricately	0.01 (%)
DemandMatrix	0.01 (%)
DecisionLink	0.01 (%)
Fiind Inc	0.01 (%)
PureB2B	0.01 (%)
Leadiro	0.01 (%)
Mariana	0.01 (%)
ZoomInfo MarketingOS	0.00 (%)
ZenIQ	0.00 (%)
YesPath	0.00 (%)
LeadSift	0.00 (%)
AccountJoy	0.00 (%)
Endole Explorer	0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Account Based Marketing software market leaders?

Top leaders in the category for Account Based Marketing software are Outbrain, ZoomInfo, Drift. Here, you can view a full list of Account Based Marketing tools in the market.

How many companies use Account Based Marketing software these days?

Around the world in 2023, over 64,473 companies are currently using one or more Account Based Marketing software. Out of these, there are 42,152 companies using Account Based Marketing tools that are originally from the United States .

Which company has the most significant market share in the Account Based Marketing software space?

The top few companies that have the most significant market share in the Account Based Marketing space are Outbrain with 45.76 % of market share, and ZoomInfo with 24.52 % of market share and Drift with 19.82 % of market share . Check for other Account Based Marketing technologies market share here.