Technographic Insights

Event Marketing And Management 410

Marketing Automation Platforms 350

Social Marketing 202

Content Marketing Tools 183

Campaign Management 172

Email Marketing Platforms 155

Social Media Management 162

Loyalty Marketing 143

Online Marketing 167

Other Marketing Tech 135

Digital Marketing Services 136

Market Research 117

SMS Marketing 106

Social Media Monitoring 103

Advertising 113

Influencer Marketing 114

Social Analytics 101

Affiliate Marketing 108

Social Media 124

Digital Signage 82

Reputation Management 99

Display Advertising 100

Personalization 97

Email Marketing Automation 99

Mobile Marketing 96

Newsletter Marketing 79

Data Management Platform (DMP) 85

Marketing Analytics 84

Push Notifications 72

Landing Pages 72

SEO Platform 77

Video Ad Platform 74

Audience Insights 67

Search Marketing 71

Referral Marketing 68

Mobile Advertising 70

Brand Management 76

Translation And Localization 58

Ad Network 65

Customer Data Integration 55

Account Based Marketing 56

Competitive Intelligence 53

SEO Auditing 61

Instagram Marketing 53

Cross-Channel Marketing Automation 51

Email Tracking 51

Location Data 47

Native Advertising 56

Other Ad Tech 49

Personalization Behavioral Targetin... 56

Website Optimization 56

Location Marketing 49

PR Marketing 49

Ad Serving 49

Mobile App Marketing 51

Promotional Marketing 44

Online Audience Data 46

Content Discovery Platform 45

Online Survey 51

Advertising Optimization 35

Lead Generation 43

Attribution Tracking 44

SEO And SEM 39

Marketing Performance Management 38

Marketing Planning And Strategy Man... 31

Social Advertising 41

Transactional Email 42

Content Marketplace 38

Mobile Ad Network 40

Retention Marketing 36

Small Business Marketing 34

Copywriting And Content Writing Ser... 32

Application Monetization 32

Email Deliverability 34

Email Verification 29

Brand Marketing 30

Demand Side Platform (DSP) 29

PR And Advertising Services 30

Publisher Monetization 25

Gamification 27

Channel Management 29

Keyword Research Tools 31

Channel Marketing 27

Cross-Channel Advertising 24

Email Personalization 30

Media Monitoring 21

Multi-Level Marketing 13

Ad Creative Management 24

Email Service Provider 27

Local Advertising 21

URL Shortener 22

Other ESP 13

Direct Mail And Snail Mail Marketin... 22

Mobile Beacons 19

Retargeting 24

Social Media Data 20

Tag Management 22

SEO Services 20

Supply Side Platform (SSP) 16

Email Analytics 20

Twitter Marketing 19

Ad Exchange 17

Advocate Marketing 16

Interactive Content Marketing 18

Cross-Device Targeting 19

Behavioral Targeting 17

Pay Per Click 14

Site Retargeting 15

Backlink Monitoring 16

Lifecycle Marketing 17

Mobile DSP 14

Mobile Retargeting 16

Drip Marketing 15

Influencer Marketplace 15

Marketing Data 15

Social Share And Follow Buttons 14

Advocacy 11

Public Relations 10

Marketing Attribution 11

Ad Fraud Detection 11

Mobile Ad Exchange 11

Social Login 6

Audio Marketing 7

Social Media Aggregator 10

Telemarketing 10

Ad Creative Services 5

Ad Tech Infrastructure 6

Content Moderation 6

Mobile Ad Mediation 9

Social Media Retargeting 6

Content Recommendations 4

Marketing Resources Management (MRM... 7

Lookalike Modeling 6

Link Management Tools 4

Marketing Automation 3

Snapchat Marketing 3

Virtual Tour 3

Billing And Invoicing 344

Enterprise Resource Planning (ERP) 219

POS Systems 226

Payments Processing 203

Insurance Administration And Manage... 113

Bookkeeping And Accounting 80

Payroll Management 156

Expense Management And Reporting 161

Accounting 179

Loan Management 83

Financial Risk Management 69

Budgeting And Forecasting 100

Contract Management 97

Compliance 124

Other Fintech 102

Financial Reporting 123

Banking 88

Procurement And Purchasing 96

Accounts Payable 96

Payment Management 102

Investment And Finance Services 84

Accounts Receivable 93

Debt Collection 66

Recurring Billing And Payments 62

Purchasing 61

Travel Expense Management 45

Small Business Accounting 63

Other Finance And Accounting 40

Financial Management 48

Tax Management 52

Mortgage 46

Financial Performance Management 32

Tax And Compliance Software 42

Professional Services Automation 29

Claims Processing 28

Accounting And Tax Services 36

Revenue Analytics 30

Hedge Fund 28

Trading 29

Mobile Payments 30

Revenue Cycle Management 28

Loan Origination 28

Investment Portfolio Management 26

Loan Servicing 23

Financial Fraud Detection 23

Business Lending 19

Crowdfunding 20

Trust Accounting 20

Online Payment Security 19

Anti Money Laundering 16

Deal Flow And Portfolio Management 15

Forex Exchange And Trading 13

Lease Accounting 13

Revenue Management 15

Bitcoin 16

Financial Services 12

Financial Planning 13

Billing And Provisioning 14

Investor Marketplace 13

Cap Table Management 10

Mobile Wallet 10

Credit Reporting 6

SaaS Spend Optimization 12

Fund Accounting 11

Personal Expense Management 7

Utility Billing 10

Insurance Policy 8

Direct Carrier Billing 4

Treasury Management 7

Insurance Rating 3

Mobile Banking 6

Sales Tax 5

Commercial Loan 5

Account Reconciliation 3

Tax Practice Management 4

Treasury 3

Auto Dealer Accounting 3

Applicant Tracking 421

HRMS 338

Learning Management Systems 252

Field Service Management 188

Workforce Management 230

Employee Engagement 195

Payroll And Benefits 156

Job Board 153

Performance Management 114

Pre-Employment Assessment 120

Leave Management 96

360 Degree Feedback 96

Resource Scheduling 97

Employee Scheduling 102

Other HR Software 71

Talent Management 93

Time Clock Attendance 88

Training And Assessment 73

Onboarding 61

Employee Rewards And Recognition 60

Absence Leave Management 70

Human Capital Management 54

Freelance Marketplace 53

Digital Interview Platform 43

Recruitment Marketing 47

Data Driven Recruiting 40

Talent Marketplace 36

Outsourced HR Services 39

Employment Background Checks 39

Goal Setting And OKRs 32

Employee Wellness 38

Workplace Health And Safety (WHS) 27

People Analytics 33

Recruitment 34

Compensation Management 31

Social Recruiting 26

Employee Recognition 32

Employee Monitoring 26

Employee Directory 24

Company Culture Management 24

Referral Recruiting 18

Remote Team Management 17

Internal Knowledgebase 18

Volunteer Management 18

401(K) Retirement Planning 13

Recruiting Agency 15

Video Interview 12

Engineer Recruiting 10

Leadership, Mentoring And Strategy 10

Succession Planning 9

Corporate Mentoring 6

Interview Scheduling 7

HR Analytics 5

Org Chart 5

Whistleblowing And Ethics Reporting 6

Live Chat 272

Forms And Surveys 223

Customer Experience 252

Membership Management 176

Cloud Contact Center Software 111

Help Desk And Ticketing 84

Customer Engagement 147

Contact Center 143

Reservation And Online Booking 111

Appointments And Scheduling 115

Point Of Sale (POS) 105

Customer Support Services 66

Survey 100

User Feedback Management 75

Customer Satisfaction Ratings 74

Online Review Management 78

Customer Loyalty 59

User Onboarding And Engagement 57

Customer Experience Management 54

Remote Support 47

Community Management 39

Forums And Forum Software 40

Polls And Quizzes 46

Self Service Support 34

Customer Success 40

Helpdesk Tools 39

User Guides And Help Documentation ... 35

Other Support 24

Other User Engagement And Feedback 26

Social Customer Support 25

Crowdsourced Feedback 22

In-App User Feedback 26

Virtual Agent 17

Customer Communications Management 21

Customer Self Service 24

Appointment Reminder 22

Feedback Analytics 20

Mobile Customer Support 14

Cobrowsing 8

Video Tutorial Software 12

Customer Feedback Tools 11

Single Customer View 8

Expert Network 8

Mobile Onboarding And Engagement 8

Q And A Platform 7

Comment Plugin 9

Video Chat Support 7

Website Click To Call 9

Support QA 5

In-App Support 4

Auditing And Compliance 94

Identity And Access Management 165

Network Security 197

Email Security 175

Network Monitoring 149

Threat Detection And Prevention 130

Governance, Risk And Compliance 126

Perimeter Security And Firewalls 95

Data Security And DLP 90

Cyber Security 94

Web And Mobile Application Security 77

Cloud Security 94

Endpoint Security 79

Virtual Private Network (VPN) 62

Electronic Discovery 35

Other Security 49

Password Management 41

Identity Verification And Protectio... 62

Data Protection 50

Anti-Virus 41

Fraud Detection And Prevention 46

Risk Management 36

Backup 39

Two Factor Authentication 34

SSL Certificate 33

Endpoint Protection 31

Encryption 29

Security Information And Event Mana... 31

Security Analytics 25

Malware Protection 28

Cloud Access Security Broker 20

Infrastructure Security 21

Unified Threat Management 24

Managed Security Services 17

Single Sign-On (SSO) 22

Authentication 18

IoT Security 13

Secure Shell (SSH) 16

Biometric Security 12

Anti-Spam 12

Video Surveillance 10

Server Backup 11

Cryptographic Key Management 10

CAPTCHA 10

Corporate Governance And Compliance 9

Mobile App Security 5

GDPR Compliance 8

Load Balancer 9

Patch Management 7

Digital Rights Management 7

Comment Spam Protection 6

CRM Platforms 369

Lead Capture 275

Sales Management 306

Sales Enablement 220

Sales Force Automation 164

Lead Management 171

Configure Price Quote 108

Contact Management 119

Sales Productivity 118

Predictive Lead Scoring 120

Sales Intelligence 84

Other CRM And Sales 73

Sales Analytics 43

Inside Sales 52

Lead Lists 46

Quoting 46

Sales Forecasting 42

Customer Data Enrichment 34

Sales Commission Software 20

Proposal Management 31

Sales Operations Management 26

Salesforce Data Maintenance 21

Lead Scoring 28

Sales Coaching 17

Product Configurator 15

Pricing Optimization 8

Sales Document Tracking 9

Outsourced Sales 6

Sales Content Management 7

Analytics And BI Platform 115

Data Visualization 231

Web Analytics 214

Business Intelligence (BI) 210

Analytics 178

Predictive Analytics 119

Dashboard 117

Reporting 102

Data Science And Machine Learning 90

Data Analytics 81

Mobile Analytics 76

Big Data 63

Session Recording And Playback 44

Heatmaps 39

Data Integration 33

Artificial Intelligence 25

IoT Platform 33

Website Visit Counter 30

Big Data Analytics 27

Data Analysis 28

Data Extraction 25

Data Warehousing 26

Data Quality 26

Master Data Management 22

NLP And Text Analytics 24

Call Tracking And Analytics 19

Data Discovery 16

Other BI And Analytics 17

Stream Processing 16

Data Mining 14

Big Data Infrastructure 12

Conversion Optimization 11

Text Mining 10

Data API 7

Data Preparation 8

Event And Log Data Analysis 8

Advertising Measurement 5

Analytics Dashboard 7

Video Analytics 6

Realtime Backend 4

Visitor Analytics 3

Data Hygiene 3

Project Collaboration 347

Document Management 243

Team Collaboration 203

Collaborative Calendars 158

Instant Messaging And Chat 133

Productivity 135

Knowledge Management 133

File Sharing 117

Applications Suite 91

Collaborative Workspaces 71

Collaborative Design And Prototypin... 74

Document Collaboration 55

Meeting 52

Idea Management 50

Conference 50

Presentation 42

Board Management 31

Internal Communications 32

Collaborative Whiteboards 25

Document Control 9

Data Management And Storage 157

Backup And Recovery 163

Enterprise Data Storage 139

Web And Application Servers 134

Server And Desktop OS 102

Infrastructure-as-a-Service (IaaS) 71

Virtualization Platform 62

Email Converter 36

Platform-as-a-Service (PaaS) 74

Hosted Email 66

Other Infrastructure Tools 62

Containers And Microservices 49

IT Infrastructure Services 48

Data Center Management 47

Storage Infrastructure 47

Integrations Platform-as-a-Service ... 42

Email Client 35

Email Finder 37

Email Archiving 24

Email Spam Protection 26

Software Defined Storage 28

Proxy Servers 17

MS Exchange Server Hosting 8

Archiving 19

Email Scheduling 15

Email Signatures 16

Email Repair And Recovery 6

Converged Infrastructure 14

Network-Attached Storage (NAS) 9

Private PaaS And IaaS 9

Virtual Mailboxes 9

Temporary Email Service Providers 7

Email Parser 4

Email Hosting 4

Communication 334

Web And Video Conferencing 136

Email Management 146

VoIP And SIP 117

Cloud Business Telephony 124

Instant Messaging 73

Unified Communications 76

Business Text Messaging 63

Interactive Voice Response (IVR) 43

Business Phone Systems 62

Online Meetings 62

Screen Sharing 44

Emergency Communications 24

Other Communications 42

Webinars And Webcasts 40

Audio Conferencing 35

Call Recording 35

Predictive Dialer 34

Auto Dialer 26

Call Accounting 22

Fax Server 24

Call Tracking 20

Mobile Conferencing 12

Email Signature 12

Digital Asset Management 166

Development Tools 205

Application Development 165

Application Performance Monitoring 109

Build And Deployment Automation 95

Wordpress Plugins 74

Log Management 64

Continuous Integration And Delivery 56

Web Content Management 66

Cloud Operations Management 52

IT Service Management 58

Web Hosting 54

Server Monitoring 43

Media Players And Streaming Platfor... 46

DevOps Services 38

Enterprise Content Management 40

Application Monitoring 29

Content Delivery Network (CDN) 31

Configuration Management 32

Video CMS 27

Source Code Management 28

Infrastructure Management 25

API-First CMS 20

Deployment 25

Mobile Device Management 21

Infrastructure Monitoring 14

Containerization 11

Build Automation 13

Document Management System 10

Error And Exception Monitoring 11

DNS Services 9

E-Books And Digital Publishing Soft... 8

Wordpress Hosting 9

Bug And Issue Tracking 7

Media Transcoding 8

Blogging Platform 6

Other CMS 6

Podcast Hosting And Publishing 5

Web Hosting Control Panel 4

Blacklist Check And Monitoring 4

Cluster Management 4

Domain Management 3

Libraries And Widgets 128

Game Development 115

Software Development Services 101

Other Dev Tools 82

Programming Framework 86

Cross Platform App Dev Tools 48

Frontend Framework 40

API Management 45

Programming Languages 24

Charting Tools And Libraries 33

IDEs And Text Editors 39

Queueing, Messaging And Background ... 27

Relational Databases 39

JavaScript MVC Framework 27

Backend-as-a-Service 28

Notifications And Alerting 23

Database Tools 18

Templating 15

Mapping And GIS 22

NoSQL Databases 21

Static Site Publisher 18

Web Framework 20

Application Frameworks 16

Debugging Tools 12

FTP And File Uploads 17

Graphing Tools And Libraries 10

Languages 14

Cloud IDE 9

Image Processing API 9

CSS Preprocessor 7

Code-Free Chatbot Builders 9

Site Search 8

Application Programming Interface 8

In-Memory Data Store 8

Mobile App Dev Platform 8

Content Slider 6

Enterprise Search 6

Graph Databases 7

JS Build Tools And Task Runners 5

Search 7

Package Manager 6

Plumbing And Middleware 6

Version Control 6

Rapid Application Development 5

Hosted Search 4

Code Quality 3

Ecommerce Platform 294

Ecommerce Marketing 134

Shipping And Fulfillment 121

Shopping Cart Software 120

Order Management 76

Other Ecommerce 66

Product Information Management (PIM... 51

Print Fulfillment Services 60

Ecommerce Analytics 46

Product Recommendations 40

Catalog Management 23

Price Optimization 23

Mobile Commerce Platform 27

Ecommerce API 17

Marketplace Builder 15

Social Commerce 15

Marketplace 6

Product Customization 3

Property Management 107

Other Education Tech 81

Supply Chain Management 80

Construction Management 65

Fundraising And Donation Management 64

Workflow Automation 50

Fleet Management And Logistics 46

Digital Signatures 33

Retail Tech 30

Other Productivity Tools 28

Other Real Estate And Construction ... 31

Legal Practice Management 21

BIM And Architectural Design Softwa... 28

Video Editors 24

Digital Assessments And Tests 24

Legal Vertical Software 23

PDF Readers And Editors 14

Legal Case Management 16

Partner Management 16

BPM Platform 16

Inventory Management 15

Restaurant Reservation Software 18

Automobile Dealership Management 17

Office Suites 15

Real Estate Marketing 15

Manufacturing Vertical Software 16

Other Vertical Tech 13

Real Estate CRM 14

Enterprise Asset Management Softwar... 13

Other Restaurant And Hospitality To... 11

Entertainment Vertical Software 12

Hotel Management Software 7

Restaurant Management Software 9

Appointment Scheduling 11

Energy And Utilities Vertical Softw... 11

Environmental Management 10

Nonprofit CRM 10

Child Care And Daycare Management 9

Church Management 8

Other Automobile Tech 10

Telecom Vertical Software 8

Virtual Assistant 8

Warehouse Management System 10

Gov Tech 6

Legal Document Management 9

Oil And Gas Vertical 6

File Sharing And Backup 3

Presentations 5

Automobile Repair And Maintenance S... 5

Clinical Trial Management System (C... 4

Course Authoring Tools 6

Demand Planning 5

Internal Social Networks 6

Legal Research 4

Legal Services 5

Other B2B Software 5

Real Estate Listing Management 5

Real Estate Transaction Management 5

Grant Management 4

Sports Vertical Tech 4

Camp Management Software 3

IT Management 148

IT, Server And Network Monitoring 64

Database 121

System Administration 110

IT Asset Management 95

Integration 94

Application Lifecycle Management 73

Cloud Integration 72

IT Service 56

Business Continuity 28

Data Management 21

Networking Hardware 365

Domain Name Services 95

Network Administration And Manageme... 74

Internet Service Provider 32

Software Defined Networking 24

Network Mapping 12

Load Balancers 8

Network Management 7

Test Automation 76

Performance And Load Testing 53

A/B Testing 55

Application Testing 40

Test Management 31

Testing And QA 32

Browser Testing 26

Crowdsourced Testing 25

Usability Testing 22

Mobile App Testing 16

Unit Testing Frameworks 11

Mobile Test Automation 11

Mobile A/B Testing 11

CAD Software 81

Graphic Design Software 54

Project Management 29

Simulation Modeling 36

3D Modeling 21

Site Builder 25

3D Rendering 22

Project Portfolio Management 17

Time Tracking 11

Digital Drawing And Painting 8

Animation 9

Design Agencies And Services 7

Website Templates 7

Mockups, Wireframing And Prototypin... 6

Agile Project Management 5

Creative Design Services 3

Software Project Management 3

WYSIWYG Editors 3

Other Healthcare Tech 214

Electronic Health Records (EHR) 54

Medical Practice Management 21

Health Analytics 13

Home Health Care 11

Hospital Management 9

Dental Software 6

Medical Billing 3

Business Process Management (BPM) 72

Inventory And Order Management 27

Facilities Management 20

Product Lifecycle Management 66

Technology Design And Architecture 11

Server Tech 3

Patient Portal And Communication 12

Engineering And Manufacturing 11

Business Strategy 7